Content distribution and how it powers inbound marketing

Distribution is the key difference between a bestseller and dud, or a random pic becoming a meme. In inbound marketing, great content might be the key, but distribution is the handle to opening the door to new leads and – the real goal – sales.

It’s not enough to just publish a blog post; you need to give it legs. So how do you know where to put your content for optimum distribution? We present the Penquin content distribution cheat sheet:

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Do you have a website but you’re a bit embarrassed to let people see it? We’ve got your back. Use the Penquin Website Grader and get a report of your website, and how we think we could help.